SEO Expert Peterborough

Ready for more leads & sales?

It's time for results-driven digital marketing.

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You should be spending more time driving your search visibility to accelerate your results, increase rankings, traffic, & customers.

That's where I come in. My mission may be simple, but attaining it takes dedication, expertise, & a willingness to innovate.

The focus is on reaching out to the specific target audience in Peterborough you are banking on for your customer base.

Learn. Plan. Explore. Make.

I know one thing; Peterborough SEO services have become quite sophisticated over the past several years. As a top Peterborough SEO expert, I understand search algorithms & their quickly-adapting artificial intelligence. With these implementations by search engines, it's easy to understand why you might be struggling with search visibility.

Local SEO Services



Increase business visibility

I'll help you increase ranking for relevant, highly searched keywords – increasing your brand value & brand awareness in search.

Rank in map listings

I'll help you rank in the local Map Pack, the most commonly utilised tool for local business searches by consumers.

Improve sales & leads

I'll help you increase leads with front-page search rankings & data-driven decisions for "call to action" placement & techniques.

What's included with my SEO services?

It's important to understand there is no cookie-cutter strategy when it comes to Peterborough SEO. Every business is unique in its content, localisation, products, & services. As search engines continue to make SEO more sophisticated through algorithm changes, & the implementation of RankBrain (artificial intelligence) & BERT (natural language processing), the need for high-quality content & a robust back-link profile becomes more important. With this in mind, to deliver your business the best results in organic search rankings, Google Maps, & Bing Maps, my SEO strategies are designed to address the critical elements of search engine optimisation which include:

  • Comprehensive technical audit of your entire website
  • Developing a keyword strategy to target keywords that will drive traffic/leads
  • Audit on-site architecture (meta, tags, headings, alt tags)
  • Audit technical architecture (schema, redirects, performance, speed)
  • Audit internal & outbound link structuring
  • Develop high-quality content/landing pages for target keywords
  • Develop high-quality back-links from local & authoritative websites
  • Monitoring back-links added or lost, as well as competitors
  • Citation management (auditing, removing duplicates, building new)
  • Google/Bing Maps & local optimisation
  • Monitor & track keyword ranking changes
  • Monitor Google Search Console, Google Business & Google Analytics
  • Data-driven decisions based on analytics, behaviour flow, & user experience
  • Competitor analysis & monitoring

When faced with complex algorithms, to succeed in organic search, you must partner with a Peterborough SEO expert with genuine experience. Assessing campaign strategy & implementing key tactics on a scheduled basis is imperative to making sure your business stays in line with evolving best practices. my Peterborough SEO agency will help your business dominate in search.

What's involved with Peterborough SEO?

I know your website is not properly optimised for maximum search visibility. You probably receive a minimal amount of organic traffic related to non-branded keywords for types of products & services you offer. The lack of organic ranking results in minimal website conversion. Not being seen by potential customers in organic search results is incredibly frustrating. Worse is knowing these potential customers are finding your competitors instead. Having a well-designed site won't get you far if the right people can't find it.

The primary focus of Peterborough SEO is to increase the rankings of a website in a target geographic location in both the search results & map listings. Local SEO is an essential tool that must be included in your marketing strategy because most successful businesses in Peterborough, PA credit both referrals & Local SEO as their primary source of clients & customers. With a successful SEO strategy, your business will appear at the top of local & location-specific searches. If you're looking to expand outside of a target geographic location, our national SEO & e-commerce SEO services will be a great fit, too.

Data-driven decision making

I pride myself on being analytical & making data-driven decisions. As I improve the search visibility of your business & increase website traffic, I will analyse critical metrics including bounce rate & behavioural flow, as well as "call to action" engagement, to make educated decisions on changes to "call to action" placement & lead generation techniques.

Digital Marketing Services



Improve Conversions

You should always be working to improve your conversion rates. This is 'critical' for generating a better ROI from your website. Even with all my experience, some things just aren't 'logical', test, re-test & start over. Performing tests of different variations to see which one performs best. Thats what I do best.

Local Search

With local search results taking more precedent & with searches being made on mobile devices, it has never been more important to have an effective local search campaign up & running to its maximum potential so you do not miss out on traffic & more importantly, business from customers.

Landing Pages

Effective landing pages can be the difference between a sale or not & users will often make that decision in less than two seconds from arriving on the page so a rapid load speed & a clean layout are critical. I have a vast experience in creating just this sort of page so that you don't miss out on potential revenue.

Website Auditing

Do you need a way of finding out if your website is up to speed with the latest Google guidelines?
My Website audits are a cost effective way of understanding what's hot & what's not with your website. My easy to understand (jargon free) report will explain what you need to do to improve your website even further.

Fresh Content

One thing will never change, quality, original copy will be rewarded. I see so many websites that don't follow one or both of these rules & we understand why, it's not easy. My content writers don't just give you the regulation copy that could be about any business, but something that once you've read it, will have you saying, this is MY business.

Competitor Analysis

Knowing what your competition are doing as part of their online marketing isn't a bad thing, but just copying them can be. I can assess what they are doing & then decide if it is worth you doing too. I'll never recommend you just copy your completion as we want you to get the most return on your investment as part of a long term online strategy.

Web Vitals

Google's Core Web Vitals stands for speed & UX friendly websites. Web Vitals will become an SEO ranking factor as a site speed in 2021. Complying with Google's Core Web Vitals means ranking & conversion increases. Does your site load in under 2 seconds?

Custom CMS

A (purpose built) CMS allows content to be controlled by the people who own the content (the content or subject matter experts). This means no more relying on developers to make changes to the web content; subject matter experts can add content without needing to know HTML or any code.
Coming Soon

Bug-Fixing

Having a site that loads efficiently is a ranking factor so having clean, bug free code is an advantage to you getting more business. By clearing all the bugs in your HTML, CSS & JS, you should notice an increase is both the time it takes for your website to load but also the ranking you're achieving in search results.
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